|Vol. 6 No. 11 - 12, October - November 2012
|Dear Publishing Professionals,
Frankfurt Book Fair 2012 was held from 10-14 October. This year New
Zealand was the guest of honour so I am
giving some interesting facts and an article about the book industry
there from the literature I got from the
fair authorities and the daily newsletters. Mr Kevin Chapman, president
New Zealand Publishers Association and
managing director Hachette NZ was responsible for organising it from NZ
side. The Guest of honour programme has
been long and varied. At the fair there were 70 writers and more than
100 performers from NZ who delivered at the
special pavilion made at the forum.
I have also included an article by Vinutha Mallya‘s on 10 things you
need to know about selling rights as FBF is primarily rights fair.
S. Chand group celebrated the birth centenary of their founder chairman
Shri Shyam Lal Gupta ji (1912-1989) fondly
called Babuji on 29 September at a grand function at FICCI.
They also released a birth centenary volume,
which highlights the achievements of Babuji as a
publisher,educationist, parliamentarian and
philanthropist. He published academic textbooks which replaced the
foreign books being used in institutions in
all subjects and exported these books to Africa and Middle East in large
numbers, as an educationist, he established
Shyam Lal College in Delhi and as a parliamentarian he was an active
member and asked questions which helped the
publishing industry. In recognition of his numerous achievements
in different works of life, the government of India
honoured him with Padmashree.
Sugata Ghosh vice president and commissioning editor Sage Publications
India Pvt Ltd. since 2005 has moved in
september 2012 to Oxford University Press, New Delhi as director
academic books and journal publishing.
Unexpectedly I met Ajay Kumar Mishra a publisher in Oriya language and
my distributor of academic books in
Cuttack, Orissa at the Educational Conference organised by the
Federation of Educational Publishers in
India recently. I had not interviewed any body from that state till now
so I decided to interview him for One to
One. They are one of the organised, systematic and true to their words
organisation in the state.
In 2013 Brazil will be the guest of honour at Frankfurt Book Fair, I
will give some interesting insights of the
industry in the next issue.
with Ajay Mishra, a leading distributor, bookseller and publisher of Orissa
SKG. Congratulations on getting awarded as the Distinguished bookseller
of Eastern Zone from Federation of
Educational Publishers in India. How
do you feel about it?
We are very happy but we are missing our father,Late Shri Chandra
Sekhar Mishra who passed away recently on
22nd September. We got the news when
he was still alive and was looking forward to coming
to Delhi to receive this award. Infact we also got an
award from the Federation of Indian
Publishers in 2007. It is good that our fraternity
recognises our efforts and services to the industry. SKG. Please let us know how your father started this business and when?
Our father did his graduation and joined theRailway Protection Force in
1953. He was among the only three
candidates selected from Orissa. He served
there till 1960, when he resigned and started his own business of
cloth merchandising from Sakhi Gopal, a
town in Orissa. He suffered some
setbacks and closed his business and started a book selling concern A K
Mishra Agencies in 1979. He
practically started book selling from zero capital by borrowing money to
buy the books, selling these and
making a profit. He was very particular to clear the accounts of every
publisher bill wise. I being the older
son, also joined the business from the first day itself. My uncle Shri
Mahender Nath Mishra also started a
publishing house under the imprint of Lark Books but is not very active
now. SKG. I learnt that your father named all his children with the initials of A K. Any particular reason?
We are four brothers Ajay, Ashok, Arun and Amit and all our sisters
initials are also AK. We have also
named all our children’s initials as AK. A is the first initial of
alphabet and K stands for Kumar
for boys and Kumari for girls -so he kept the name of the all the
children like that.
SKG. How you have divided the work responsibilities between the brothers?
There are three major departments i.e. Finance, Inventory and Selling-
retail and wholesale. I look after
retail selling and finance along with Arun. Arun and Amit look after
inventory and stocks. Wholesale is
being looked after by Amit and Arun, Ashok looks after the showroom at
Bhubneshwar. In fact all the
brothers look after the business together. All of us brothers stay
together also. SKG. How many publishers and distributors are you dealing with and where all do you distribute?
We are dealing with all the major academic and trade publishers
and distributors in India -around 300 in
all. We are catering to 400
booksellers throughout the state and also serve the institutions
regularly. We have a turnover of
around Rupees 20 crore ( 200 millions) only
in Orissa, one of the not-so-developed states of India. Our
Registered and Head office is in
Cuttack in our own building having 20,000 sq
ft area and a showroom in Bhubaneswar to serve our customers.
We are planning to open branches
in various cities of Orissa. We have a
staff of 50 people working in the various departments. SKG. Are you into publishing ?
We have started our own publishing by translating bestsellers in Oriya
language. Our first book was Wings on Fire by the past President of
India A P J Kalam. We have had five reprints
and it is still selling. Seeing it’s success we have
translated all the eight titles by A P J Kalam. Infact we have started
paperback publishing in Oriya
language. We started publishing under New Age Publications but now we
have converted to A K Mishra Publishers (P) Ltd. We have our own DTP and
editorial department but
commission all printing to outside printers. SKG. Do you have plans to start your own printing press?
Ajay. We have no plans for a printing press at the moment.
SKG. What are your future plans?
We will be publishing mostly textbooks and selected trade books. We
have joined hands with various publishers - Pearson, Macmillan , Viva,
Manjul and Sterling. We are also
associated with National Translation Mission, where we pay 10-15%
royalty. We are publishing Indian Constitution by Austin (OUP), Outlines
of Indian Philosophy by M.
Hiriyana (MLBD), Early India by Romila Thaper and Political Theory by
Sabine (Penguin) and Hemadpant‘s Sai Satcharita by
Indira Kher ( Sterling) in near future. We are contented
people but work hard for development. We are working towards getting
ISO certification as well. SKG. Do you have plans to start ebooks in Oriya language?
Ajay. We will do that eventually but it will take time. SKG. What are your hobbies?
I enjoy reading and travelling. I read nonfiction, biographies and
original writing and travel almost
every month on account of business and pleasure within India or in
NEW ZEALAND PUBLISHING STORY
Our passion for the written word defines us as a nation. Publishing in
New Zealand has long been the
overwhelming driver of cultural and creative pursuits. Whether attending
a film, watching television, going
to the theatre or even computer gaming, one consistently finds that
the spark that ignited these arts began
with a book. If creativity has been the vehicle of culture,
publishing has been the fuel that propels it forward.
Reading is New Zealand’s most popular cultural activity, placing
publishing right at the heart of both our
culture and our creative economy. We New Zealanders spend an
average of 44 minutes per day reading
outside of work, purely for pleasure. And we love to buy books,
with 44% of all adults buying at least one
book a month. Our second most popular activity is visiting
public libraries, with 1.4 million of us heading
in to check out a book in a three-month period.
Central to our culture, our publishing industry also makes a
significant economic impact. In 2010, New
Zealanders spent more than $240 million in our country’s
bookstores, and much more stocking up schools
and libraries with essential texts. Publishing is one
of the largest creative industries in this country, alongside
music and film. And New Zealand
publishing lies at the heart of those other creative industries,
providing our film-makers
with powerful stories such as The Vintner’s Luck, Once Were Warriors and
The Publishers Association of New Zealand (PANZ) is the hub of the
publishing industry, oriented around
understanding and solving 21st century challenges, provoking
debate, and bringing publishers closer to
their audiences to ensure that book publishers not only
respond to demand, but lead readers to places
they had never imagined.
Of the over 2000 books published every year, a small number have an
impact far beyond the dreams of their authors and publishers.
- The book publishing industry employs over 1000 people, publishes
over 2000 New Zealand titles each year and revises a further 3500
- The New Zealand publishing industry turns over an estimated $350
million a year. Around 75% of the turnover is domestic sales and 25% is
- In evidence from 27 nations, it has been shown that children
growing up in homes with lots of books stay at school for three years
more than children from homes without books, independent of their
education or wealth.
- Access to books at home is the key determinant of a child’s reading
ability, National Literacy Trust
research has confirmed. Research, involving more than
17,000 children, showed 80% of children
who read above their expected age level have
books of their own. Only 58% who read below their
expected age level own books.
- New Zealanders borrow over 50 million books each year from our public libraries - twelve for every man, woman and child.
- In 2012, New Zealand as Guest of Honour at the Frankfurt Book Fair
will get to show Germany, and the world, our enormous creative talents
-from novelist Lloyd Jones to children’s writer Joy Cowley,
WETA’s Richard Taylor to
bestselling author romance writer Nalini Singh, from historian Aroha
Harris to cartoonist Dylan Horrocks. This honour, and this exposure for
New Zealand’s creative economy, is
a powerful reflection of the strength of our
Publishing industry associations in New Zealand
Foreign Language Translation Grants
Creative New Zealand in partnership with the Publishers Association of
New Zealand offers grants of up to
NZ$5000 to support the translation of New Zealand literature.
The application process is simple and is
completed online. To find out more
about the application and assessment criteria, go to: www.publishers.org.nz/translation
Publishers Association of New Zealand
The Publishers Association of New Zealand (PANZ) is a trade group
representing more than 80 international
and independent book, educational and digital publishers in New
Zealand. Its website includes a directory
of New Zealand publishers with contact details and areas of
New Zealand Book Council
The New Zealand Book Council represents and promotes New Zealand
writing and writers. Its website has
extensive information on New Zealand writers and the literary landscape
including festivals and resources.
Publishers Association of New Zealand
| Vinutha Mallya is Editor in Mapin Publishers, Ahmedabad Publishing Perspectives, FBF .
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